A multi-sided data platform that brought buyers, vendors, and analysts together to deliver live market intelligence instead of static reports.
A market research and advisory firm wanted to move beyond slow, periodic reports to a live platform where buyers, vendors, and analysts could access real-time market data and insight.
The platform had to aggregate diverse data and three different kinds of participant into one coherent, real-time experience — a data and product challenge as much as an engineering one.
We built the data architecture and pipelines to bring together inputs from buyers, vendors, and analysts into a single, queryable source of market truth.
The platform surfaces market data and movements as they happen, rather than in quarterly snapshots.
Interactive dashboards turn raw aggregated data into insight participants can act on.
The defining architectural challenge was that the platform serves three distinct user types — buyers researching vendors, vendors managing their own presence and data, and analysts producing intelligence — each with different access needs, different views into the same underlying data, and different update cadences. Rather than building three separate applications, the platform has a shared data core with role-based views: the same underlying market data feeds a buyer's comparison view, a vendor's self-service dashboard, and an analyst's research workspace, with permissions and presentation tailored per role.
Market intelligence draws on data from many sources with different formats, update frequencies, and reliability — vendor-submitted data, third-party market data feeds, and analyst research. The ingestion layer normalises these into a common schema and enriches records (linking a vendor's self-reported data with independently sourced market data on the same entity, flagging discrepancies for analyst review rather than silently picking one source).
The previous model was periodic reports — point-in-time snapshots that were out of date by the time they reached buyers. The platform replaces this with live views: buyers see current vendor data and market positioning rather than a quarter-old report, vendors can update their own data and see how it affects their market position in near real time, and analysts work from continuously updated source data rather than re-collecting it for each report cycle. Where periodic outputs are still needed (for clients who want a report format), they're generated from the live data rather than maintained as a separate process.
The firm could offer real-time market intelligence as a living product — a step change from periodic reports, and a stickier relationship with its market.
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